Eye Candy Design is a boutique agency designing for the food industry in the areas of branding, packaging and styling.
We have a soft spot for ethnic and cultural brands looking to bring their products to a more mainstream market.
Whether an aspiring startup or an older unknown, we use our experience and intuition to excavate a brand’s DNA.
Our job is to help the creators behind the world’s best-tasting foods establish a brand that’s as much of a delight to the eye as it is to the palate.
An agency approach without agency fees
Your company gets a team particular to your needs, with direct communication, plenty of collaboration, and quick turnarounds.
We help with logos, packaging, marketing collateral and more-all with a simplicity that can compete with the most recognizable brands in the industry.
We are your customer.
Owner Amanda DeVries is a female person of colour, mother of three, and the primary shopper in her family.
We are the complete package.
We create space for success by creating the branding, packaging, and supporting assets that accelerate your product to being a category leader.
We have the right ingredients.
20+ years of experience
Trained as an engineer
Network of strategists, copywriters, illustrators, translators, photographers, and compliance reviewers to get the job done
PRESS
CLIENT LIST
FEMALE-LED:
BIPOC-LED:
Our Design Capabilities
BRANDING
Positioning
Brand Personality
Visual Identity
Brand Standards
and Guides
PACKAGING DESIGN
CPG Packaging Strategy
Consumer Research
Concept and Execution
Production Management
Mockup packaging for sales presentations
AND MORE
Pitch Decks
Sell Sheets
Tradeshow Booths
Shopify and Squarespace Website Design
Vehicle Wraps
The Team
AMANDA DEVRIES
Owner, Designer
Being of Indian heritage means that food makes up 80% of Amanda’s family's conversations. Having a husband who operates an organic vegetable farm doesn't help much, either! This environment meant an career path that inevitably ended up in food.
Amanda DeVries is a designer of 19 years. She spent 10 years in Ottawa, where governmental agencies kept her busy but not terribly inspired. Moving to SW Ontario in 2009 presented her with the opportunity to work with small businesses and real people.
In her past life she was an electrical engineer which made her no stranger to project management, budgets and timelines.
She also works in prop styling and interior design consulting. You will often catch her in the kitchen trying to upgrade her Indian culinary skills or rummaging through a vintage store.
EMILY BARNES
Designer, Illustrator, and Muralist
Emily is currently based in West Hartford, Connecticut. Shortly after graduating from the University of Hartford’s Hartford Art School, she began creative freelancing full time.
Her work combines slick graphic design and typography with illustrative elements and bright colors. Dabbling in many different markets, her practice spans between the food and beverage industry all the way to California’s entertainment industry.
She expresses gratitude for her career as it has allowed her to deeper understand different communities and create lasting relationships with her clients.
Launching a new brand with Eye Candy Design
Let’s go beyond the label to find value, build a strategy, and work together to get your product off the shelf and onto the table!
Call me 877-927-0773 or email me and let’s start chatting!